The first step to NEW CLIENTS is knowing who they are.


Get my IDEAL CLIENT AVATAR guide, and start NOW.

Know who they are, align your brand with their needs, and they won’t be able to STOP coming back for more.


I’m Gabrielle. I help entrepreneurs build CONFIDENCE and CERTAINTY in their Brands – so that their businesses can THRIVE.


I’m Gabrielle Scarlett – But you can call me Brie.

I’ve been working with small business owners and entrepreneurs from the time I started working (as a face and body painter, at 15. Yeah, that’s a whole other story…)

The common thread in every business-based experience I’ve had, is this: If you don’t love it… it won’t work.

My goal, is to help you build a brand and an online presence that EXEMPLIFIES your work, that you LOVE, and lets you shine to your clients (and your future clients).

But more than that, we work on what makes you… you. We identify that, and we clarify it. That way EVERYONE who sees your presence online, whether that’s on social media or on your own website, sees YOU. Because out of all the choices they have in your industry… they should pick you.



You sit down to work on your business. To write your copy. To create new content.

And your head? It’s all over the fucking place – you can’t get your thoughts lined up enough to actually make changes that you like.

So you come back to it, again, and again… hours. It takes hours.

But the thing is: it doesn’t have to. 

Creating branded content you love doesn’t have to be a time-suck, and that’s exactly what the Brand Mentality process can do for you – it ends the time suck.

Gets you creating from a mentally aligned place. The only thing you have to do, is start.

Sometimes I like to share things...


Here, you'll find tips, tricks, trainings, and just general musings about business, branding, and... well, life.


Business and branding guidance

Get the support of an industry expert who has been where you are now - whether that's to get direction once, or for ongoing support!


WEB or brand Design

The branding you use for your business should create an ecosystem for your work, regardless of what you do. And... it should speak to your ideal clients.


Information about 1:1 support

Sometimes accountability is key, and having someone over your shoulder, making sure you're taking the steps you need to take is what makes the difference! 

I like to think I'm pretty cool, but...


Listen to these folx instead.

(I want more info >>>)

"Brie made our working space a place of inspiration, flow, and encouragement, even when she knew she had to 'correct me' for lack of a better phrase. One of the biggest things I've learned is how my own personal strength and struggles are amplified in how I brand myself. I knew the moment I met her I wanted to work with her - and I'll continue to. She is literally the total package. <3" 


(1:1 Design Guidance)

"The tweaks and tips she gave me made everything click into place and weren’t things I would have figured out on my own - and I tried for years! And the personal attention I’ve received through DM has exceeded my expectations. It feels amazing to know I have a brand designer in my back pocket when any questions arise. If I have this much clarity before the Mastermind has even begun, I can’t wait to see what I’ll be able to create in the next few months!"


(Brand Mentality Mastermind)

"I had a Reality Check call with Brie and came out with a new perspective on my brand. She has a creative yet process driven approach to branding which I appreciated. She gave me advice on how to solve the branding issues that I am currently experiencing and was an overall joy to speak with. She clearly is passionate about what she does and enjoys helping people. Thanks Brie for the overdue reality check!"


(Reality Check)